What You Actually Need to Write Compelling Content for Your Coaching Business

content creation kindness and confidence for you Feb 24, 2025
woman writing content for her coaching business

When you’re sitting down to write content at your computer, the one thing you need is a great idea. That great idea will give you compelling content that calls in clients, and that great idea will lead to money flowing into your business.

So, let’s talk about how you get that great idea.

Here’s one thing to remember: You won’t get that great idea if your nervous system is in fight or flight. That’s because at that moment, your brain doesn’t function the same way it does when you’re chill and feeling great. Fight or flight takes your creative, open-minded perspective offline and puts you into a survival mode.

Obviously, you’re going to want to find ways to help your nervous system regulate BEFORE you sit down to create compelling and magnetic content that calls in clients!

And, there’s nothing that causes stress like sitting down to write and NOT having a great idea. That’s just going to amp your nervous system up, no matter what.

The fix?

Don’t sit down to write unless you already HAVE the great idea.

That’s how I do it! I bank all my great ideas (which come when I’m out walking, when I’m watching Netflix, when I’m chilling with my doggo) and then use them when I sit down to write.

I also set myself up to get powerful downloads so that my ideas are coming from divine inspiration, not effort and thinking. The ideas that make money in my business are the divinely inspired ones - not the ones I think I “should” do for some reason or another.

Of course, you could make this even easier on yourself by simply borrowing me for your business!

In my programs, you can ask me to download the great ideas for you!

It’s easy peasy for me to do this.

The only thing to decide is what level of access you want to me and my downloading machine!

Seriously - I taught a class on Monday with a full-on migraine and was STILL downloading ideas (admittedly not as quickly, but still 😂) for my clients!

That’s actually how much I LOVE serving my clients and getting downloads for them…I’d rather hop on Zoom even when I’m in pain! Nothing gives me more joy!

And, my downloads for your message, your niche, and your content are backed up by 16 years in the coaching industry, a six-figure spend on learning how to do compelling messaging for my own business, and the learning curve I’m always on for my own business. My finger is on the pulse of the coaching industry and what’s working/not working right now.

I can tell you, right now, what’s working more than ever is to create a clear, compelling message that you share in your content on the regular. This, my friend, is how you get clients. No doubt about it.

I’ll show you how to do it, and help you do it, and help you feel confident in your message and your content as well in my group program.

On top of that, I’ll also show you my most powerful mind-body tools for regulating your nervous system, feeling your energy and inspiration increase dramatically, and getting you in the magical download zone, too!

That’s why my business programs are so much more effective for heart-centered coaches than the normal ones. 😂 I know what to help you with on all levels - mind, body, spirit, energetic, and practical - to truly attract clients and grow your business.

You can learn more about the program here.